Gippsland Industry Update 11 March 2026

Destination Gippsland, in partnership with Visit Victoria, is hosting an Australian Tourism Data Warehouse (ATDW) webinar. This practical session will show businesses how to get more value from their ATDW listing, boost visibility, and create deals and packages to drive bookings during low and shoulder seasons.

Ali Conroy, Marketing Manager at Destination Gippsland, will share tips and resources to help operators maximise their ATDW listing and connect with broader marketing opportunities.

Tuesday 17 March, 11:00am - 11:45am. Register here

Learn how improving accessibility can help your tourism business welcome more visitors and grow your market.

In this webinar, Kerry Williams, Founder of Accessible Accommodation, shares insights from real booking data, Census and NDIS trends, and explains the growing demand for accessible travel. Learn practical tips to improve accessibility, where to start if you’re new to it, and how thoughtful design, inclusive practices, and accreditation can strengthen visitor experiences and business success.

Tuesday 24 March, 2:00pm - 3:00pm. Register here.

Last month, Destination Gippsland visited the Visit Victoria Melbourne office for our annual regional briefing, providing an update on the depth and diversity of new product emerging across the region.

Ali and Kelly presented an overview of Gippsland’s latest tours, attractions, accommodation and hospitality experiences. These briefings with Visit Victoria are an important opportunity to highlight new product and ensure Gippsland stories are front of mind across marketing, media and trade channels.

Congratulations to Harman Wines on winning Silver in the Tourism Wineries, Distilleries and Breweries category at the Australian Tourism Awards in Fremantle last Friday, a fantastic and well-deserved achievement.